Academy
Build Your Pipeline/Workflow 2 of 5
Build Your Pipeline 3 min

Build Your Full TAM

Size and assemble your total addressable market as a live account universe.

Board asks for TAM, marketing asks for an account list. This builds both from one Company Search, deduped and refreshable.

The workflow, step by step

  1. 1
    Set the market boundaryFilter Company Search by the industries, sizes, and geos that define your market.
  2. 2
    Pull the full universe with paginationUse the cursor to collect every matching company so the count is real, not a sample.
  3. 3
    Add firmographic depthEnrich each company with headcount and funding so you can tier and forecast.
  4. 4
    Export and snapshotSave the universe to a sheet or CRM and re-run it to track how your market grows.

Want help implementing this workflow?

Talk with a Crustdata Forward Deployed Engineer and we will wire it into your stack with you.

Talk to an engineer

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