Academy
Enrich and Personalize/Workflow 4 of 4
Enrich and Personalize 2 min

Shorten Forms with Enrichment

Capture email only and enrich the rest.

Long forms lose leads. This captures just an email and fills everything else with enrichment.

The workflow, step by step

  1. 1
    Cut the form to emailAsk for only the work email.
  2. 2
    Enrich on submitResolve name, role, and company in the background.
  3. 3
    Populate the recordWrite the enriched fields into your CRM and MAP.
  4. 4
    Keep conversion highGet full data without the form friction.
Previous workflowPersonalize by Role and CompanyCourse completeGet your certificate

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